ABOUT FOX WEATHER

Fox Weather is a private meteorological firm that specializes in weather forecasting for agriculture and water management. Our Northern California office is located in Fortuna on the redwood coast of northwest California, just across the mountains from the northern Sacramento Valley. We have local presence to serve both our northern and southern California Clients.

We specialize in satellite remote sensing of rainfall, agricultural weather forecasting for California and selected other areas, and in developing new forecast technologies. We have been providing customized forecasts for our California clients since 1988, beginning with precipitation forecasts for water management and flood control, then expanded into agriculture in 1992-93.

Our current clients include water management and flood control agencies, engineering companies who do water quality monitoring, the U.S. Army Corps of Engineers and numerous agribusiness, and construction firms. We are at the forefront in providing site-specific weather forecasts for agriculture, supporting fruit-frost and crop management through the main agricultural areas of California, and quantitative precipitation forecasts.

We have provided these site-specific forecasts for agriculture since 1992 and for water management since 1988.

OUR PRODUCTS

Fox Weather provides a true original forecast. We purchase a variety of different meteorological data services including the FOS, WXMAP, and NIDS (NEXRAD radar), and of course, weather satellite imagery and data. From these data we produce forecasts every day of the year, including weekends and holidays. Our clients subscribe to our services because they like the seasoned, carefully-considered evaluations that Fox Weather is known for. This is especially valuable during storms when critical decisions weigh heavily on the weather forecast, and at other times such as frosts and freezes, when a measure of forecast confidence is of prime importance.
Our meteorological analyses are not public information, nor are they a repeat of public weather information provided by the National Weather Service; those products are available for free on the Web.

THE DIFFERENCE BETWEEN US AND THE NATIONAL WEATHER SERVICE

In accordance with the Policy Statement on Weather Service/Private Sector Roles we look to the NWS as the single official voice for watches and warnings. For storms moving into our areas of responsibility, (California and Arizona) if there is substantial difference between the Weather Service's prognosis and ours, we will write an extra justification explaining the difference. Most of the time, we try to remain close to the NWS's general solutions unless there is compelling reason to differ. We are sensitive to the confusion that can be caused by widely divergent forecast solutions. We see it as a collective responsibility for us as a private firm and the NWS as a public agency to provide our clients with the best and most complete a picture of evolving weather situations so that they can make the most informed decisions possible. This is best served when our services complement the National Weather Service's information that is available to the public.

SITE SPECIFIC WEATHER FORECASTS AND OBSERVATIONS

Fox Weather provides site-specific weather forecasts that use data collected from a variety of different sources, including Adcon Telemetry weather stations, and have written our own software to port the data into our models. We routinely access a number of agricultural weather stations in central and northern California and provide site specific forecasts in support of agricultural pesticide management and fruit frost operations. Agricultural operations require high quality observations delivered in an easily accessible format. If you would like to obtain further information on the telemetry weather stations, please contact Western Farm Service .

NEW WEATHER FORECASTING TECHNIQUES DEVELOPMENT

We work in collaboration with Oregon State University's Integrated Plant Protection Center to develop emerging forecasting technologies specific to crop diseases.  We are active in the Western IPM Weather Systems Work Group (WSWG). We are developing new technologies related to downscaling of weather forecasts on the global and regional scale to those small scales of interest to individual growers in the Western U.S., where terrain introduces significant variability in climate and day-to-day weather that cannot be addressed by numerical weather prediction models alone.